Invitation onlyA GOATEDX workshop

Bottega runs every step of a webinar funnel in one private workspace: landers that test and date themselves, tracking Meta can trust, reminders that fill the room, and attendance to the minute.

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No sign-up. GOATEDX sets up your space and invites your team.

Next live · Night 2

Illustrative

The Growth Masterclass

02

days

14

hrs

37

min

04

sec

Registrations

1,184

Show-up

51.7%

612 in the room

Wired into the channels your funnel already runs on

  • Meta Conversions API
  • Zoom
  • Resend
  • Instagram
  • WhatsApp
  • Facebook
  • Google
  • YouTube
  • Messenger
  • TikTok

The funnel, step by step

One registrant's path, from ad to Zoom.

Follow Maya from a Reel to her Zoom seat. Every step below runs inside Bottega, with nobody copying data between tools.

  1. 01The ad click

    A Reel lands. Bottega records the click ID, campaign, ad set, ad and placement before the page finishes loading.

  2. 02The lander

    Your page loads fast, splits traffic between variants, and shows the next session date without anyone updating it.

  3. 03The registration

    Name, email, WhatsApp. The lead goes to Meta from the server with the pixel's event ID, so Meta counts it once.

  4. 04The confirmation

    A branded email with a personal Zoom link arrives seconds later, sent through Resend.

  5. 05The reminders

    Day before, hour before, we're live. Each one is timed to the registrant's session, in their time zone.

  6. 06The Zoom seat

    Zoom reports who joined, when they joined, and the minute they left.

One launch, end to end

Illustrative
Ad clicks
12,480
Human visits
0
Registrations
0
Confirmed
0
Reminded
0
In the room
0

The funnel, step by step

One registrant's path, from ad to Zoom.

Illustrative

  1. 01

    The ad click

    A Reel lands. Bottega records the click ID, campaign, ad set, ad and placement before the page finishes loading.

    0Ad clicks

  2. 02

    The lander

    Your page loads fast, splits traffic between variants, and shows the next session date without anyone updating it.

    0Human visits

  3. 03

    The registration

    Name, email, WhatsApp. The lead goes to Meta from the server with the pixel's event ID, so Meta counts it once.

    0Registrations

  4. 04

    The confirmation

    A branded email with a personal Zoom link arrives seconds later, sent through Resend.

    0Confirmed

  5. 05

    The reminders

    Day before, hour before, we're live. Each one is timed to the registrant's session, in their time zone.

    0Reminded

  6. 06

    The Zoom seat

    Zoom reports who joined, when they joined, and the minute they left.

    0In the room

Platform

Everything between the ad and the seat.

Ten tools that usually live in ten tabs, built into one workspace. Hover a card to see it work.

Illustrative

Landers

Split tests that pick a winner

Run variants on real traffic. Bottega tracks the registration rate for each, so you keep the headline that fills seats.

Rolling dates

Dates that roll themselves

When a session ends, the lander moves to the next date. Nobody edits “this Thursday” at midnight.

Tracking

Bots never reach your numbers

Crawlers, headless browsers and link previews are filtered out before they count as visits.

Registrants

Every registrant's journey

Ad, page, form, emails and Zoom on one timeline for each person.

Live view

Who's on the page right now

Visitors by lander and variant, updating every few seconds while ads run.

Emails

Reminders on autopilot, campaigns on demand

Branded confirmations and reminders timed to each session, plus one-off campaigns, sent through Resend.

Attendance

See the minute people leave

Zoom attendance by night: when people joined, how long they stayed, and who was still there at the pitch.

Funnel map

The whole funnel on one map

Ads, landers, variants, thank-you pages and the live room, with the numbers between each step.

Insights

Insights without AI

Plain comparisons from your own numbers, each with the figures behind it.

Agency admin

A space per client, one portal

GOATEDX runs every client from one admin portal and sets features and roles per client.

Inside Bottega

Built for the night of the live, and every day before it.

  • 01

    Registrants

    Every person, their source, variant and night, with the full journey one click away.

  • 02

    Attendance

    Retention by minute from Zoom, compared across nights and sources.

  • 03

    Email automations

    Confirmation and reminder sequences with branded templates and open rates.

  • 04

    Funnel map

    Traffic from each placement through variants to the room, drawn as one map.

  • 05

    Agency admin

    Every client space, its team and which features are on, in one portal.

A webinar funnel is a chain of small promises. The ad promises a page worth reading. The page promises a seat. The email promises a reminder. Bottega keeps each one, and counts each one, so on the night the only job left is to teach.

The GOATEDX team

Builders of Bottega

Accuracy

Every signal, counted once.

Ad spend decisions are only as good as the numbers under them. Bottega sends Meta each lead once, and keeps bots out of every chart.

  • Server-side Conversions API

    Leads go to Meta from our server with the same event ID as the browser pixel, so Meta keeps one and drops the duplicate.

  • Bots and crawlers excluded

    Known crawlers, headless browsers and link previews are filtered out before they count as visits.

  • First-party, people only

    Tracking runs on the lander's own domain, and every report counts people, not page loads.

One registration, two signals

Illustrative

Lander traffic, last 7 days

Requests
0
Bots excluded
0
People counted
0

FAQ

Questions, answered.

Anything else? Email us.

Can I sign up for Bottega?

Not directly. Bottega is invitation only: GOATEDX creates a space for each speaker we work with and invites their team by email. If you'd like to work with us, get in touch.

Who can see my registrants and results?

Only your space's team and the GOATEDX team. Every client has a separate workspace. Admins manage webinars and invites; viewers see dashboards with phone numbers hidden.

Do I need a developer or a page builder?

No. Landers are designed with Claude and uploaded as a zip. Bottega adds tracking, the registration form, rolling session dates and the thank-you page automatically.

How does tracking work with Meta ads?

Bottega records the ad, ad set and placement for each visit and sends leads to Meta's Conversions API from the server, deduplicated with the browser pixel, so reporting survives ad blockers and iOS privacy changes.

Does it work with Zoom?

Yes. Registrants can get personal join links, and attendance comes back from Zoom so you see exactly who showed up each night and how long they stayed.

What happens to our data if we stop?

It's your data. GOATEDX can export registrants and results for you, and access can be paused or closed at any time.

Invitation only

Your next launch is made here.

Bottega is set up for each GOATEDX client by our team. Tell us about your webinar and we'll show you around.

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bottega@goatedx.com